Account Based Marketing
ABM, commonly known as Account based marketing (ABM) is a business marketing tactic that focuses upon resources on a set of target accounts within the market. At Right Pace Techmedia, we build and execute campaigns that cover six important steps in ABM process:
- Identify target accounts.
- Expand contacts within targeted accounts through various research.
- Engage the customers across different channels.
- Connect to understand & capture the interest of consumers
- Provide consumers with the most relevant content as per the interest.
- Nurture & enhance sales to close more deals with exact leads, resources, and support.
With these six steps, Right Pace Techmedia ensures clarity upon the target account/s search each company’s unique org chart, gather the insights which need to be segmented and personalized and scale up to get more high value accounts. By using ABM, we create a ladder to boost your sales and revenue.